BLUSH CIDER BRANDING

In this design assessment I had to create a brand identity for a made up brand. Blush Cider is an exclusive cider making the brand, located in North Auckland. Blush require advertising and marketing mediums for their product. This includes packaging for the products, logo identity, poster, pamphlet and an app to promote the brand and platforms for the buyers to accesses the product. 

It is a homemade and locally produced cider business. Their aim is to invite a young woman to indulge in a delightful fruity cider made by the best produce straight from the orchard. The marketing of this brand has some fierce already existing competitors which is why it is so important for a strong and appealing brand identity. This brand complements its modern mood with the restful and calming pastel colours such as pinks and greens which will appeal to my target audience, young woman.